The snazzy and sleek art direction reminiscent of the UPA style is a great take-down of the difficulty of combating addictive behavior in a society that pushes said behavior onto you. The hodgepodge of text and visuals that feel like cutouts from advertisements litter the space, enforcing the idea of nurture (i.e. environment) is a huge contributing factor to forming long-lasting healthy habits. The anathema to this is capitalism
The snazzy and sleek art direction reminiscent of the UPA style is a great take-down of the difficulty of combating addictive behavior in a society that pushes said behavior onto you. The hodgepodge of text and visuals that feel like cutouts from advertisements litter the space, enforcing the idea of nurture (i.e. environment) is a huge contributing factor to forming long-lasting healthy habits. The anathema to this is capitalism
